Focus Group discussing our music video

Advert For Digipak

Digipak Final Front Cover

Digipak Final Back Cover

Draft Magazine advert for digipack

This is our draft final advert design, we took on board the comments which our target audience told us. We obtained much more positive feedback from this advert design and our target audience made these comments:

"This advert is really eye catching and it would make me stop and read this in a magazine" (Tom, 17)

"I really love the electric blue colours and this clearly indicates this is for a rock band" (Simon 19)

"..and it looks really professional because of the tour dates- I thought it was real!"

(Steph 16)

Sketches of Digi Pack

Draft Advert

This was our first idea for our advert, however when we obtained audience feedback from this we found out that people thought this looked to plain and simple, and overall did not look like a professional product. Many people commented on the fact that these days adverts also have tour dates on them too, therefore we have decided to produce another advert which incorporates this onto it. We have also decided to go with a ore eye catching design to hopefully make it look more professional.

Directors Commentary

Final Music Video